the problem
Guests needed to know when they could pick up a holiday turkey before they committed.
popeyes · 2025–2026 · ux design
holiday turkey pre-order
A pre-order flow that tells guests when they can pick up before they commit, built over two holiday seasons.
the two-minute version
what i did
2025: a dated pickup window and a shorter tracker. 2026: capacity states, availability gates and a calendar day picker.
the result
The order tracker went from 4 steps to 3, and checkout now respects each restaurant’s daily capacity.
the process
2025: a date, and a clear message
My team added a dated pickup window and a clear “sold frozen, reheat” message, and the order tracker went from 4 steps to 3.
2025 turkey pre-order, authenticated pickup flow.
the solution
2026: availability up front
I designed daily-capacity states, availability gates and a calendar day picker, so guests see pickup availability before they commit.
A calendar day picker so guests see availability up front.
impact & next steps
one pattern for every “not available”
One “unavailable” pattern for five different reasons, and a checkout that respects each restaurant’s daily capacity.
One "unavailable" pattern for five different reasons.
more from the project
Scroll sideways for the screens that didn’t fit the story.
next up
restaurant tools, back of house
Field studies in five restaurant kitchens that reshaped the tools crews use to cook, hold and pack food.
or see all 20 projects